Story mapping and user centered design

Using Comics to Develop Story Maps and Customer Journeys
Story mapping lets you step into the shoes of your customer or user. This is extremely important for product development teams. When you understand your customer's problem clearly, you can create the right solution for it. To learn more about this, check out this article on  user centered design

Create a scenario depicting a problem or concern your customer may have. Try and write out the most realistic interaction you could see them having. Use captions to add more detail or to describe the setting of the scene. When you're done, you should have a comic that anyone on the product team can reference when they want to understand the problem they're developing a solution for.